Agent Advice
We have all experienced the sudden feeling of challenge and competition that arises when a potential seller announces they are considering hiring a discount operator. We all have 1% salespeople working in our markets, attracting business with the lure of a cheap commission. So how do we compete in this
Agent Advice
In those weeks when you constantly end up in reactive mode, content marketing can save the day. When all those other prospecting plans go out the window, you can send a lead-generating email newsletter to thousands of contacts with just a few clicks.
Agent Advice
You need a process to help owners understand where the market sees their home, and what fair market value looks like. Chances are they won't get there on their own! You need to take them on a journey.
Agent Advice
The most powerful mindset to take into any job interview is one of total preparedness, completely free of any attachment to the outcome.
Agent Advice
If you want to seal the deal in your next listing presentation, walk in there armed with stats that no other salesperson will bother to find.
Agent Advice
The holy grail of real estate sales is to have owners call you in to sell high-quality, well-priced houses with zero competition from other salespeople. That's when you know you've cracked the code. Getting there takes work, but the reward is worth it. The key to
Agent Advice
We tend to think that a listing is worth 1 big commission. And that every appraisal that doesn't turn into a listing is worth nothing. But this is flawed logic.
Agent Advice
One of our members recently asked: How do we overcome agents who use inflated appraisals, discount commission rates and 'free' marketing plans to win business? In other words, how do we overcome competitors who over-promise and under-deliver? In our latest podcast episode, I share my strategic thoughts on
podcast
It's one thing to generate appraisal leads, but if you can't turn them into signed listings then it's all for nought. To sell more houses and grow your income, you simply must get better at winning the business. Here are our best tools and
Agent Advice
Use this 2-week prospecting plan to kick-start your marketing and ramp up for a busy end to the year.
Agent Advice
Ready to secure your next listing? There are 5 key things you should take to every appraisal to maximise your chances of winning the business.
Agent Advice
What you lack in experience, you must make up for with energy and market knowledge.