One week till Christmas action plan
There are homeowners on your database who are thinking of selling right now that you don't know about. Help ensure your name is top of mind as they consider their real estate options over the break.
Latest
How to beat the cheaper agents (part 2)
The true value of all your unpaid work
Audio version To subscribe to the show, search 'Agent Monday' on Spotify, Apple podcasts, or any popular podcast app. It's hard to quantify the value of the work you do that doesn't directly lead to a commission: * Being nice to nosy neighbours at open
Content Club - Is now the time to sell your rental property?
There is a backlog of property investors in your market right now who have been wanting to sell for the last few years, but felt that it made sense to ride out the down market first. Now they are wondering if the time is right to make a move. They
How to keep your vendors happy (communication strategy)
Every owner of every property currently on the market with a salesperson wants to know what's going on with their campaign. They want to be well-informed. At the same time, there is always a lot to do in real estate and we need to be smart about how
How to write property adverts that work
How many hours have you spent starting at a blank white page in Microsoft Word, trying to write an epic property advert but having no idea where to start? Don't worry, this is the norm. We've all been there. The easy way out is to jumble
Enjoying the fruits of your labour
We need to find ways to celebrate our success on a regular and consistent basis. To take stock and remind ourselves (and our ever-patient families) why we do what we do.
Overcoming call reluctance
If you want to win awards and bring in those big commission paydays, you've got to win the call-reluctance battle. This guide will show you how.
It pays to be positive: 'Changing Market' newsletter template
Positivity and Urgency are a powerful combination. Use them together to maximise the effectiveness of your real estate marketing.
How to beat the discount agents (part 1)
We have all experienced the sudden feeling of challenge and competition that arises when a potential seller announces they are considering hiring a discount operator. We all have 1% salespeople working in our markets, attracting business with the lure of a cheap commission. So how do we compete in this
Content Club - Understand property cycles to grow your net worth
This is one of our Content Club feature articles. Copy and paste the text into your newsletter, latest listing emails, social media channels, or add it to your website as a blog post. The goal is to keep in touch with your database and generate appraisals.
How to generate listings from your open homes this weekend
Open homes are your time to shine. Your chance to meet motivated buyers and sellers in your marketplace, ready to make real estate decisions. Salespeople who make the most of their open homes are able to supercharge their business by providing visitors with a positive, memorable experience. It takes a
Agent Advice
How much is an appraisal worth to your business?
We tend to think that a listing is worth 1 big commission. And that every appraisal that doesn't turn into a listing is worth nothing. But this is flawed logic.
Agent Advice
AI in real estate: You can't outsource everything
There is a place for delegation in real estate. In fact, delegating is critical if you want to free up your time to focus on high-value activities. But lately, I'm seeing a move towards a different kind of outsourcing. Companies believe you can outsource your prospecting and your
Agent Advice
Yes we can fix real estate awards
As an industry, we are missing a golden opportunity to celebrate all the agents who add value to our teams, even if they don't consistently rank no.1 in sales.
Agent Advice
How to get your first sale in real estate
What you lack in experience, you must make up for with energy and market knowledge.
Agent Advice
How to grow your real estate business: Be proactive, not reactive
If you walk into your office without a plan, you will end up part of someone else's plan.
Agent Advice
Relationship tips for real estate salespeople
Because what's the point of succeeding in real estate if it comes at the cost of your relationships with the ones you love most?
Agent Advice
How to run a direct mail campaign to generate listings using Agent Monday content
Ideally, homeowners in your farming area should receive something in their letterbox from you every month. 12 times a year. You might even want to step it up to fortnightly during the traditional busy listing periods (early Summer and early Spring in most areas).
podcast
The mindset shift you need to make to increase your income (podcast)
Change is coming. Now is the time to double down on all your marketing and prospecting activities.
Agent Advice
5 key features of a lead-generating real estate newsletter
Effective real estate newsletters include timeless advice that helps your future clients make educated real estate decisions.
Agent Advice
How to run an environmentally-friendly real estate office and grow your business
Real estate is not traditionally considered a high-impact industry when it comes to greenhouse gas emissions. But we do have an opportunity to stand out from our competitors and create an instant point of difference if we can show that we care about the same things that our customers do.
Agent Advice
Book a personal coaching session
Would you like to chat one-on-one about your business? This is where you can book a video call with me, Andrew Duncan, founder of Agent Monday. I specialise in helping property professionals grow their businesses using smart marketing techniques, while also finding balance in life. You can learn from my
Agent Advice
Why this is the best market to work in (and the skills you need to succeed)
While every other agent is floundering, you can stand out from the crowd and grow your business. In this article, I'll tell you how. This post includes vendor dialogues, advert script ideas and buyer servicing strategies.