How to use Agent Monday Articles to Grow Your Business
Use these content marketing strategies to position yourself as THE go-to real estate expert in your local market.
As an Agent Monday member, you have a license to use our content in your emails, newsletters, on your website, on social media and in direct mail campaigns.
Use it wherever you need great content to show potential clients that you are the go-to real estate expert in your local area.
You don't even need to have your own website to make great use of Agent Monday content. There are free tools like email, Facebook, Youtube, Medium, and Linkedin which you can use to keep in touch with prospective buyers and sellers.
This is all part of developing a Content Marketing strategy that will help you become an attraction agent in your local market.
What is Content Marketing?
Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.
Sounds good, right? For more background on how powerful this approach can be, read this:
Now that you are ready to get started. Here are some ideas to help you put Agent Monday content to work in your business.
Idea 1:
Place an article at the top of your 'latest listings' emails.
Idea 2:
Send an article out as a e-newsletter to past appraisals and homeowners on your database.
While we're talking about email newsletters, make sure you check out this guide to make yours as effective as possible:
Andrew Duncan
Idea 3:
Put an article in your pre-listing kits.
This one would be perfect:
Idea 4:
Turn an article into a video and post it on Facebook / Youtube.
Idea 5:
Turn an article into a podcast.
Idea 6:
Drip feed an article on social media.
Idea 7:
Upload an article to your website as a blog post
Idea 8:
Post one on Linkedin as an article. Click here for a guide on how to do it.
Idea 9:
Post one on Medium (a free blogging platform) as an article, then share a link to it on social media.
Idea 10:
Now place a link to the article in your email signature (once it's on your website or linkedIn or Medium as mentioned above).
Idea 11:
Place a link to the article in your 'thank you for coming' emails that you send to buyers after open homes.
Idea 12:
Start a blog and post Agent Monday articles - use a free tool like Substack or Wordpress to get started.
Andrew Duncan
